Campaigns

AdBuy Campaigns are the foundation of your lead generation strategy. Create targeted campaigns to reach potential customers based on industry, product, and geographic location.

Overview

A campaign in AdBuy defines your targeting criteria and budget for lead generation. Each campaign is configured with:

• Industry – The vertical market you're targeting
• Product – The specific product or service within that industry
• Targeting – Geographic areas (states, zips, or addresses)
• Budget – Your daily spend limit

Campaign Lifecycle

Campaigns progress through the following statuses:

1. Draft – Campaign is being configured
2. Add Payment – Campaign is complete but needs a payment method
3. In Review – Campaign is pending approval
4. Active – Campaign is live and generating leads
5. Paused – Campaign is temporarily stopped

Getting Started

To create your first campaign:

1. Navigate to the Campaigns page in the AdBuy app
2. Click "Create Campaign" or press the C hotkey
3. Select your industry and product
4. Configure your geographic targeting
5. Set your daily budget
6. Add a payment method and submit for review

Learn more about Industry targeting →