Geographic Targeting

Geographic targeting allows you to focus your campaign on specific locations. A campaign requires at least one targeting option to be considered complete.

Targeting Options

You can target leads using one or more of the following methods:

State Targeting

Select one or more US states (including DC) to target. This is the broadest targeting option and works well for campaigns with large geographic reach.

Zip Code Targeting

Enter specific 5-digit zip codes to target precise areas. This is useful for local businesses or hyper-targeted campaigns.

Address Targeting

Target specific addresses for the most precise geographic targeting. Useful for radius-based campaigns around specific locations.

Tip: You can combine multiple targeting methods. For example, target all of California plus specific zip codes in neighboring states.